Question

No Sweat, a successful sweatshirt maker, responded to new customer preferences by starting to sell its best selling hoodie with cords and zippers in contrasting colors, adding 10 different sweatshirts to its line. In this example, the company is? 1) Expanding its product line 2) Reducing its product line 3) Closing down its business 4) Changing its manufacturing process

Answer 1

No Sweat is expanding its product line by adding new variations and styles of sweatshirts to meet customer preferences and potentially grow its market share.

Step-by-step explanation:

In the scenario where No Sweat, a sweatshirt maker, started to sell its best-selling hoodie with cords and zippers in contrasting colors and added 10 different sweatshirts to its line, the company is expanding its product line. In business terms, this expansion means that the company is adding new products to its existing offerings, thereby giving customers more options to choose from and potentially increasing its market share.

Companies may expand their product lines as a strategic response to changing customer preferences or as part of their growth strategies.

Answer 2

Based on this information, the company is 1) expanding its product line.

In this example, No Sweat, a successful sweatshirt maker, responded to new customer preferences by adding 10 different sweatshirts to its line. By introducing hoodies with cords and zippers in contrasting colors, the company is offering more options to its customers and increasing the variety of products it offers.

Expanding the product line allows No Sweat to cater to different customer preferences and potentially attract new customers who are interested in the new hoodie designs. By adding these 10 different sweatshirts to its line, No Sweat is diversifying its product offerings and increasing its chances of meeting customer needs and desires.

This expansion can lead to increased sales and revenue for the company, as it has the potential to reach a wider customer base and satisfy a greater range of preferences. Additionally, by staying updated with customer preferences and adapting its product line accordingly, No Sweat demonstrates its commitment to staying relevant in the market and meeting the evolving demands of its target audience.