Final answer:
Personal selling is more common for expensive or complex items.
Step-by-step explanation:
True. Personal selling is more common for expensive or complex items. This is because such items often require a more personalized approach to marketing and selling, as they may involve a higher level of customer engagement, demonstration, and explanation. For example, a salesperson may need to provide detailed information about the features and benefits of a luxury car or a complex piece of machinery to convince potential buyers. Personal selling allows for direct interaction and customization, which can be more effective in influencing the purchase decision.
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