Final answer:
Entrepreneurial marketing focuses on innovation, risk-taking, and meeting customer needs. It involves thinking creatively and finding unique ways to attract and engage customers.
Step-by-step explanation:
Entrepreneurial marketing focuses on innovation, risk-taking, and meeting the specific customer needs. Unlike traditional marketing, which often relies on established marketing strategies and tactics, entrepreneurial marketing involves thinking creatively and finding unique ways to attract and engage customers.
In addition to this, entrepreneurs may use social media, influencer marketing, or grassroots campaigns to build brand awareness and connect with their target audience. They are not limited by conventional marketing strategies and are willing to take risks to gain a competitive advantage in the market.