The specific appeal used depends on the speaker's purpose and the desired impact on the audience.
To determine which part of a speech relies on a specific type of appeal (ethos, logos, pathos, or force), you need to analyze the content and context of that part of the speech. Here's a step-by-step guide to identifying each type of appeal:
1. Ethos (Appeal to Character):
- Ethos relies on the speaker's credibility and character to persuade the audience.
- Look for elements in the speech where the speaker establishes their expertise, authority, trustworthiness, or moral character.
- Examples: Sharing qualifications, credentials, experience, or a personal story that builds trust.
2. Logos (Appeal to Logic or Reason):
- Logos relies on sound reasoning, evidence, and logical arguments to persuade the audience.
- Look for statements or arguments that are based on facts, data, statistics, and clear logical reasoning.
- Examples: Presenting data, citing research, using logical structure (e.g., syllogism), or making reasoned arguments.
3. Pathos (Appeal to Emotion):
- Pathos aims to evoke emotions in the audience, such as empathy, sympathy, anger, or compassion.
- Look for language or anecdotes that trigger emotional responses, personal stories, vivid imagery, or appeals to values and beliefs.
- Examples: Sharing emotional anecdotes, using powerful imagery, or appealing to the audience's values.
4. Force (Appeal Based on Fear of Harm):
- Force is not a commonly recognized rhetorical appeal in classical rhetoric. It can be considered an extreme form of pathos where the speaker attempts to induce fear or anxiety in the audience to motivate action.
- Look for statements or scenarios where the speaker tries to invoke fear of negative consequences or harm if the audience doesn't act or agree with the speaker's position.
- Examples: Warning of dire consequences, emphasizing potential dangers, or using fear-inducing language.
Identifying which appeal is predominant in a specific part of a speech involves carefully analyzing the content, language, and tone used by the speaker. It's common for effective speeches to incorporate a combination of these appeals to engage and persuade the audience effectively.