Answer: Mainly newspapers from the 20th century will have a bold headline/ title on the front page. and would kind of add dramatic affect onto the title like:
Coca Cola Got Rid of The Cocaine in The Drink What Will Happen To The Franchise NOW?
then have the story behind it.
Explanation: I used to read old magazines with my great grandmother before she passed and kind of memorized how they got the attention of readers also it really was the peoples only way of knowing what is going on in the world before they had tv and even then, people would read the newspaper.
If this helps your welcome and if not, I'm sorry if you got it wrong.
Thank you.