Question

Why would the ideas of Marx be appealing to people at the bottom of this pyramid

Answer 1

Answer: Marx believed that humanity's core conflict rages between the ruling class, or bourgeoisie, that controls the means of production such as factories, farms and mines, and the working class, or proletariat, which is forced to sell their labor.

Answer 2

Marx's social theories connected these flaws of capitalism with a growing class conflict between labor and business owners, ultimately leading to a revolution that would empower the working class and create communal ownership of the means of production.