Think back to when you were a little girl or boy, going on a long drive or getting ready for bed. From time to time, you probably asked a parent to tell you a story or read you a storybook. I know I did and so did my children. Well, we’re big boys and girls now, but we still love stories. Scientists can take advantage of this basic human desire by incorporating elements of storytelling when they prepare articles for submission to scientific journals: articles that tell a story will be better understood by and have a greater impact on readers