Managing an integrated supply chain is compared to managing a complex network of suppliers, manufacturers, distributors, retailers, and customers who are all involved in the production and delivery of goods and services to the end-consumer. It involves coordinating and optimizing the flow of materials, information, and finances across the entire supply chain to ensure that products are produced and delivered in a timely, efficient, and cost-effective manner.
Compared to traditional supply chain management, integrated supply chain management takes a more holistic approach by considering all aspects of the supply chain and seeking to optimize the entire system rather than just individual components. This often requires close collaboration and communication among all members of the supply chain and the use of technology and data analysis to ensure that all aspects of the supply chain are working together effectively.