The use of demographic information by institutions and media outlets has long been an important tool for understanding how people interact with the world. Institutions such as schools, hospitals, and businesses use demographic data to identify trends and target specific populations with their marketing and services. Additionally, media outlets use demographic data to create content that resonates with their audiences by understanding the type of people who consume their products. Demographic data is incredibly useful for both institutions and media outlets because it allows them to tailor their offerings to better serve their audiences.