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2 votes
Ray logs into his online bank account. He notices that the bank provides discount coupons for his favorite shopping portal. Through which method did the bank know of Ray’s preferences?

A. data warehousing
B. web mining
C. data cleansing
D. telemarketing​

2 Answers

1 vote
B. web mining. cmxmxmxjx
User Graywh
by
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4 votes

Answer:

The most likely answer is B. Web Mining. Web mining is the process of using data mining techniques to extract useful information from web data. In this case, the bank likely used web mining to analyze Ray's browsing history on their website and other websites, and then used this analysis to determine what type of coupons to offer him.

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User Hardartcore
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