When Marrriott uses its name on a second line of properties, Courtyard by Marriott hotels, it uses the behavioral learning theory called __________ A. cognitive dissonance. B. discrimination. C. cue identification.

When Marrriott uses its name on a second line of properties, Courtyard by Marriott hotels, it uses the behavioral learning theory called __________

A. cognitive dissonance.
B. discrimination.
C. cue identification.
D. stimulus generalization.

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