Question

Which of the following is an example of appeal to ethos?

"Miguel's Fine Furniture: the most trusted name in interior design."
"Aunt Alice's: Where you're just like family."
"Earl's Evergreens: Providing the finest in Christmas trees for decades."
all of the above
none of the above

Answer 1

Answer: "Aunt Alice's: Where you're just like family." would be the answer.

Explanation: It appeals to ethos, by telling the reader, they're just like family, which targets their sentiment and morals.