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The knowledge of a speaker adds the speaker's

a. emotional appeal.
b. ethical appeal.
c. verbal appeal.
d. appeal to reasoning.

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The knowledge of a speaker adds the speaker's d. appeal to reasoning.
User Nickolay Merkin
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d. appeal to reasoning.

The knowledge of a speaker adds the speaker's appeal to reasoning.

NOT:
a. emotional appeal.
b. ethical appeal.
c. verbal appeal.
User Greysteil
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