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The trustworthiness of a speaker adds to the speaker's

a. emotional appeal.
b. ethical appeal.
c. verbal appeal.
d. appeal to reasoning

User Lpsmith
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2 Answers

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The answer is; b. ethical appeal

User Larena
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I'd say the answer is B, 'ethical appeal'. Because being ethical also means being truthful towards everybody, and doing what is right. 
User Dvsoukup
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