Question

Which type of unethical activity is sometimes caused by channel management?

Answer 1

Channel management is defined as the type of management that is used in a situation where a company develops various marketing techniques and strategies in order to reach the widest possible customer base. The channels are the means used to market the product. Unethical activity usually caused by channel management is UNFAIR DISCRIMINATION.

Answer 2

The correct answer is ''unfair discrimination''.

Step-by-step explanation:

On one hand, Channel Management is the name given, in the field of economics, to the term that refers to the strategy used by many companies to enter the world of consumers via marketing, with publicity specifically in order to reach the most amount of people possible. It is the way that the managers use the marketing techniques to get to the clientes with different channels, that could be for example tv, radio, cellphones, etc.

In the other hand, an unethical activity could be any type of action whose focus is on producing harm to people, therefore that an unfair discrimination is the answer because it is a possible action that could happen when using channel management due to the fact that many channels are used, and during the process a mistake could take place that produces that a person feels discriminated.