Question

Why do authors use connotation?

Answer 1

Writers often use connotation to create emotional associations that can be either positive, negative, or neutral. Positive connotation: Words that conjure a favorable emotional response. For example, describing someone ambitious as a “go-getter” or someone who is lively and curious as “youthful.”

Answer 2

authors use connotation because so they can identify or define the meaning of a word.