83.1k views
13 votes
Why did Nike want Michael Jordan to endorse its sneaker line ?

1 Answer

12 votes

Answer:

hm...not sure, but here's what i found ^^

Step-by-step explanation:

While Jordan liked Adidas, his agent, David Falk, wanted him to go with Nike. “Adidas was really dysfunctional by that time,” says Falk, who represented Jordan from 1984 to 2003. “And they had just told me, We’d love to have Jordan. We just can’t make a shoe work at this point in time.

“I wanted Michael to go with Nike because they were the upstart.”

User Giovanni Funchal
by
7.8k points

Related questions

asked Apr 8, 2022 88.0k views
Mrdziuban asked Apr 8, 2022
by Mrdziuban
8.0k points
2 answers
15 votes
88.0k views
2 answers
20 votes
123k views
2 answers
23 votes
155k views