174k views
5 votes
You just saw a video ad that shows a man talking about the diet pill he uses. He doesn't appear to be reading a script, and the words at the bottom of the screen tell you he is not an actor. What technique has the advertising company used to persuade you to use the diet pill?

A. Bandwagon
B. Plain folks
C. Scientific evidence
D. Glittering generalities

1 Answer

2 votes
B. Plain Folks
This is often used for advertising for weight loss when it comes to pills, dieting, and so on.
User Agabrys
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