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Read the following paragraph.

I believe that the “Read Books, Share the Love” advertisement effectively uses the association technique to convince people to read more books. The advertisement targets parents who perhaps could easily associate the children in the picture with their own children. In the ad, a mother and father are reading a book to their two young children. It seems that this has a positive connotation of intimacy and love. Maybe the image implies that reading is not just intellectually beneficial, but that it creates a closer bond between parents and their children. Because of this association technique, parents are persuaded to read to their children. Most parents certainly would want their children to do well academically and feel loved at the same time. Therefore, this ad effectively encourages literacy.

Which revision would most likely improve this paragraph?
a better explanation of the target audience
the elimination of passive language
more specific details from the ad
a comprehensive topic sentence

User Steverino
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2 Answers

4 votes

Id say the second one but i dont know for sure


User Quentin Klein
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4 votes

The correct answer is the following: option b. The revision that would most likely improve this paragraph is the elimination of passive language. The elimination of the passive voice is often encouraged in writing because it makes the text more weak by the unnecessary use of extra words. In the case of the paragraph given in the question the constant use of the passive language makes the text less direct than it should, so by revising it and mixing it with more of active language, the text would most likely improve.

User Max Pevsner
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