positive: we call the figure or foreground shape positive and the focus of the picture, it is often called the subject matter negative:this is usually an empty shape or space and is the background or surround of the subject matter it is possible to reverse this maxim to create an abstract effect..The negative space is defined by the edges of the positive space and the frame or border .
For every positive shape, there is a negative space surrounding it..As a designer and artist, its easy to concentrate and attach ourselves to the main objects of our work So easy in fact, that we can easily forget about a part of our work equally important: The Negative Space.