Question

Leslie has developed a new kind of running shoe, and now she is trying to decide where to sell it. Which of the 4Ps of marketing is she concerned with at the moment?

A. Price
B. Product
C. Promotion
D. Placement

Answer 1

placement

Step-by-step explanation:

since she is looking for WHERE to sell it, she is asking herself where to "place" it as well.

Answer 2

The answer is: D. placement

In 4ps of marketing, placement refers to the location where we display our products.

There are several factors that should be considered in determining the placement, such as: Economic demographic (whether people who live in that area can afford the product), the distance between the store with the distributor, the cabinet's positioning where we put our products, etc.