Let each side perpendicular to the river be "x".
Then the side parallel to the river is "2400-2x".
The function would be:
A(x) = x(2400-2x)
And it would be: A(x) = 2400x - 2x^2
To solve the equation:
You have a quadratic with a = -2 and b = 2400
Maximum Area happens where:
x = -b/2a
= -2400/(2*-2)
= 600 ft. (width)
To find the length it will be:
= 2400-2x = 2400-2*600 = 1200 (length)