Question

Airline, car rental, and lodging electronic reservation systems such as orbitz allow comparison shopping for the lowest fares, rents, and rates, and almost immediate access to and confirmation of travel arrangements and accommodations. this demonstrates how electronic commerce contributes to customer value through the creation of

Answer 1

The answer is possession utility
possession utility refers to the value that people had in posessing a certain type of product in the point of view of the new ways they could use that product.
For example, a person that bought a high end laptop with a plan to use that laptop in designing jobs that will bring more revenue