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Bundling is expected to provide greater profits when the two bundled goods are: i. substitutes. ii. goods that have high fixed costs and low marginal costs. iii. very close complements.

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Bundling is expected to provide great profits if the two bundled goods are;

· They are goods that has fixed cost that are high and has a marginal cost that are low

· They have complements which are close

- Bundling is considered to be a strategy in marketing that is responsible of having to join or put together products or services that produces them to be a single unit that are combined.

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