87.3k views
2 votes
Unlike consumer-focused salespeople, business-focused salespeople:​ question 23 options: ​require customers to come directly to a retail store. ​call on other companies to sell their products. ​shorten the sales process time. ​do not travel to customer locations.

User Rigsby
by
8.1k points

2 Answers

4 votes

Final answer:

Business-focused salespeople engage in B2B sales by calling on other companies to sell their products, different from retail sales which target individual consumers.

Step-by-step explanation:

Unlike consumer-focused salespeople, business-focused salespeople call on other companies to sell their products. They engage in a process known as B2B (business-to-business) sales, which involves selling products or services directly to other businesses rather than the individual consumer. This approach contrasts with retail sales, where the primary focus is selling directly to individual consumers in a store or online environment. B2B salespeople are likely to have more detailed and technical knowledge of their product or service and need to understand their client's business needs to effectively make a sale. They may also foster long-term relationships and contracts, which can entail a more complex and extended sales process compared to consumer retail sales.

User DaMacc
by
8.9k points
0 votes
I would say that a business oriented company would require the customers to come directly to the retail store to see the merchandise and decide whether to purchase it or not as opposed to salesmen/women that go actively to businesses to demonstrate and give a sales pitch for their products. The former case would be like a furniture store for consumers whereas the latter case could be like a mine that uses industrial equipment like pumps, trucks etc.
User Jon Shea
by
8.6k points