A competitive advantage is picked up when a firm procures ascribes that enable it to perform at a more elevated amount than others in a similar industry. Building up a maintainable, upper hand requires client dedication, an awesome area, one of a kind stock, legitimate dispersion channels, great seller relations, a notoriety for client benefit, and different wellsprings of favorable position. On the quality of data above, Rice Epicurean ought to build up a Customer Relationship Management framework for observing client inclination, devotion, and input