45.7k views
3 votes
Describe the effects that normative statements have on consumer expectations and thus the demand for certain goods and services.

1 Answer

4 votes
Normative statements shape the way a person feels about a good or service because they show the world the way it should be, rather than how it is. These will increase the quantity demanded of a good or service, if the statement shows the good in a positive light. It will have the opposite effect if the statement is negative.
User Dick De Reus
by
7.9k points
Welcome to QAmmunity.org, where you can ask questions and receive answers from other members of our community.

9.4m questions

12.2m answers

Categories