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​the leading purchase influencer in four different countries is:

User Ozcanovunc
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1 Answer

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The answer to this question is Word of mouth
Even until today, the most effective way for a product to gain popularity is if the consumers share the knowledge about the products to their peers.
When given recommendation by familiar peers, potential customers will feel more trusting to the products and increase the chance of them buying it.
User LolaRun
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