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4. Additionally, it became an effective fund-raising platform, when the Red Cross launched a mobile giving campaign that surpassed all expectations.

Whats another word that will fit PLATFORM as a connotive meaning in this sentence?

User Yirkha
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Another word for "platform" that would fit this concept would be "app" or "tool." These words would give the connotation of something that has utility and can be used for a positive end.
User Christopher Howlin
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