Answer:
Evaluating.
Step-by-step explanation:
An evaluation is the process by which one determines a subject's significance to be used for something, and the criteria is defined by one's own standards.
When applied to speech-making, an evaluation helps the writer put enough effort in their work as to satisfy a set of pre-defined standards. This allows the writer to determine whether their analysis of their own ideas is correctly developed to be included in the speech.