Question

What type of appeal is used in the following Public Service Announcement slogan? "It's ten o'clock; do you know where your children are?

Answer 1

The appeal used is pathos = a quality that evokes pity or sadness to worry parents about the safety of their children.

Answer 2

Pathos

Step-by-step explanation:

The type of appeal that is used in this slogan is pathos. Pathos refers to an appeal to emotion, and it is one of the three most common modes of persuasion, along with ethos and logos. In this slogan, the author wants to persuade parents by appealing to their emotions. He wants parents to grow worried or fearful of their children's location, and in this way send a more powerful message.