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Geico ads that feature a talking pig, cavemen, a gecko, or a stack of money with eyes are using which type of advertising appeal?

User Mautrok
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The answer to this question is the humor advertising appeal. The humor advertising appeal is a type of advertising where the advertisement uses humor like being playful and laughter in order to catch the viewer's / consumer's attention in order for the product to be likeable and promote high sales.
User Peterfoldi
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