25.9k views
3 votes
Randy is shopping for an all-in-one printer/copier/scanner/fax machine. he decides to purchase a certain model because it has the highest price, so randy assumes it must have the highest quality. randy has applied a(n ____ in making his decision.

User BiigNiick
by
5.9k points

1 Answer

3 votes

Randy is shopping for an all-in-one printer/copier/scanner/fax machine and decides to purchase a certain model because it has the highest price, so randy assumes it must have the highest quality, and then Randy has applied a reference price in making his decision.

User Bobomoreno
by
6.9k points