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Refer to boutique hotels. boutique hotels not only call their employees cast members, but they compete for their talent, provide them with all the training needed, stress teamwork, and give employees freedom to make decisions. in order to provide the level of service guests require, boutique hotels need to engage in _____ marketing.

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in order to provide the level of service guests require, boutique hotels need to engage in internal marketing.
in internal marketing, usually, the employees will be rewarded with incentives if somehow they managed to pull a great result from their work. This will increase the employee's productivity as a whole and will eventually lead to more profit.
User JorgeO
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