Question

While any given advertisement for a product may focus on only one or a few purchasing motives, the _____. advertising campaign should focus more on manifest motives since they always have a stronger influence on purchase decisions. overall campaign should attempt to position the product in the schematic memory to correspond with the target market's purchase motives advertising campaign needs to cover all the important purchase motives of the target market a and b b and c?

Answer 1

A and B

Step-by-step explanation:

While any given advertisement for a product may focus on only one or a few purchasing motives, the.........................

advertising campaign should focus more on manifest motives since they always have a stronger influence on purchase decisions.

b.overall campaign should attempt to position the product in the schematic memory to correspond with the target market's purchase motives

Advertisement campaign has to do with grouping series of advertisement to push an idea or a product

Answer 2

I think the correct answer would be advertising campaign needs to cover all the important purchase motives of the target market. The advertising campaign should target all of the possible motives. Hope this answers the question. Have a nice day.