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When a firm initiates a price​ decrease, it must seriously consider how competitors will react. although not all competitors are​ alike, what is the firm advised to assume about competitor​ reaction?
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When a firm initiates a price​ decrease, it must seriously consider how competitors will react. although not all competitors are​ alike, what is the firm advised to assume about competitor​ reaction?

User Josh Sutterfield
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The firm initiates a price decrease, their projection on the competitors' reaction is they will also decrease their price to level with them. Starting a price decrease will affect the whole market of like products. Also, another angle that they considered is they will be reprimanded by their regulatory board. 
User RashadRivera
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