A. the use of facts and statistics to support the anecdote
When trying to be objective in writing what should be avoided is the use of bias. To make writing more effective and objective, one technique often employed is the inclusion of facts and statistics without any sort of analysis on a writer’s behalf. One should only include (as bland as it may seem) the fact and just the facts. The moment a writer includes an opinion or analysis, the writing becomes subjective and biased. As such, writer's will want to avoid words like "best" and "worst" because of the innate biased/opinionated nature of those words.