For the category "fruit," people give a higher typicality rating to "banana" than to "kiwi." knowing that, we can also reason that when people are asked to list all the fruits they can think of, kiwi will usually appear on their list before banana. neither kiwi nor banana are likely to be "closest" to the prototype of the fruit category. the word "fruit" will lead to a larger priming effect for banana than for kiwi. people will have a similar number of exemplars for kiwi and banana.