Question

Gum and candy are often for sale right next to cash registers. This buying situation encourages consumers to use their money to make ____ purchases.

[] Deliberate


[] Impulse

Answer 1

The answer is Impulse

Answer 2

The correct answer is - Impulse.

When we are standing next to cash registers, we tend to run through the shopping list over again and then when we see the small essentials like gum or candy, we buy them as a so-called reward for ourselves for making a successful shopping.