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5 votes
Question 5 (Worth 3 points)

(05.04 MC)
A 2012 report from the U.S. Surgeon General stated: "Another common practice is strategically locating tobacco-related marketing materials where young children will be exposed to them. Tobacco industry executives acknowledge that products and advertising should be placed at eye level (Pollay 2007), but in California, 48% of stores had at least one cigarette marketing item at or below 3 feet from the floor (Feighery et al. 2001)." It was also noted that 25% of cigarette displays were next to candy. In addition, a national study found that about one-third of the stores had tobacco ads at low heights. After California banned counter displays, some stores place cigarettes in a see-through display so product brands could still be seen.

What is the main reason that states like California ban counter displays of tobacco products?

To decrease opportunities for the shoplifting of these high-revenue items

To discourage underage tobacco use by limiting the advertisement and product placement

To ensure children don't accidentally purchase cigarettes thinking they are candy

To punish cigarette companies by hiding their products from the public

User Lomefin
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1 Answer

5 votes
The correct answer is B.
Counter displays of tobacco products is a law implemented to protect the public and especially underage people from buying and consuming products proved to be harmful and addictive. Throughout the years, advertising of such products has been severely limited. Instead it has been replaced by campaigns that warn people of the dangers surrounding smoking. In a similar manner, Californian authorities try to limit the exposure of tobacco products to the public and especially children and adolescents.
User Bouvard
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