Question

Juana looked at the september issue of her favorite fashion magazine and did not find anything particularly interesting despite the fact that the magazine had several advertisements that were targeted at​ juana's demographic. the only thing that interested her was an article about an upcoming fashion show. which consumer behavior is being illustrated in this​ instance?

Answer 1

I believe the answer is selective attention
selective attention is the process of dissecting and focus only on a certain part of an event that interests us the most.
While doing this, we tend to ignore other perceivable information since our brain's ability to focus on something is really limited.