The unit rate is 1 1/2 pounds of chorizo to 1 cup of rice. I found this answer through proportions. To get from 1/2 cups to 1 cup, I multiplied 1/2 * 2, so I did the same for the chorizo. I multiplied 3/4 *2, which gave me 6/4 and which simplifies to 1 1/2 pounds.