The answer is 77 times.
The dimensions of the chocolate bar is 6 squares by 13 squares. If we want to get the number of squares in total we multiply it:
6 x 13 = 78 squares...
But wait! It does not end there. Remember that the last 2 pieces will only need to be broken of once and it will separate into two pieces already. So we subtract 1 from the total squares.
78-1 = 77.
The chocolate bar will be broken 77 times.