Answer: The unit rate for calories per cup = 96 calories
There are 288 calories in cups of the cereal.
Explanation:
Given: Calories in
of cup = 72
Unit rate of calories per cup =

= 96
The unit rate for calories per cup = 96
Calories in 3 cups = 3 x (unit rate for calories)
= 3 x (96)
= 288 calories
Hence, there are 288 calories in cups of the cereal.