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In hearing a persuasive message, some people will evaluate it in terms of factors that have nothing to do with the content of the message. When this happens, psychologists speak of _______ route processing.
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In hearing a persuasive message, some people will evaluate it in terms of factors that have nothing to do with the content of the message. When this happens, psychologists speak of _______ route processing.

User Mico
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Inherit route processing
User Jayson Boubin
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