Why is having a celebrity endorse a product in an advertisement an example of ethos?
Question 6 options:
A celebrity often evokes a sense of emotion that encourages consumers to consider new products
The celebrity’s credibility and reputation often influence consumers to purchase a product
A celebrity can provide the audience with facts and reasons of why they should buy a product
Celebrities have no influence over the reader and do not effect the consumer’s opinion
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Question 7 (1 point) Question 7 Unsaved
A commercial that encourages viewers to adopt homeless animals with sad music and images of shivering puppies is using which persuasive appeal?
Question 7 options:
None of the Above
Pathos
Logos
Ethos
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Question 8 (1 point) Question 8 Unsaved
McDonald’s sign flaunts their popularity with consumers by noting “Over 99 Billion Served.” Which logical fallacy is McDonald’s using to persuade consumers to eat at their restaurant?
Question 8 options:
Bandwagon
Ad-hominem
Ambiguity
Black and White
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Question 9 (1 point) Question 9 Unsaved
When flipping a coin, there is a 50% chance that the coin will land on heads and a 50% chance that it will land on tails. Which fallacy presents that there is a possible pattern to flipping the coin and receiving a specific result?
Question 9 options:
Anecdotal
Loaded Question
Gambler's Fallacy
Texas Sharp Shooter