Question

Has tui's new information system making pricing fairer for its customers? why or why not?

Answer 1

Tui's Information System to customer

Tui's new information system that made the price fairer for its customer is true as it is giving promises of future benefit to them. The new system gives the customer multiple opportunities to make a purchase of the items.

Though the products that are to be purchased or borrowed have various promotions of its customers. Therefore the low technology system has a fairly reasonable price that is suitable for an average class customer in terms of purchasing power.

Answer 2

The TUI's information system stores data from each booking and provide relevant information. The pricing model in the new information system is based on customer data and it reflect their needs and habits. A pricing specialist can set prices that are suitable and attractive for a certain customer. This way TUI's new information system makes pricing fairer for its customers.