Answer:
The answer is Marketing Research Activity.
Step-by-step explanation:
Julie is evaluating which state her company will expand into next. So she is doing the Market Research activity in which she will analyze the potential market for her company's product. She will basically target the potential market segment where they can have more consumers of their product and then she will gather information about each market, she has researched about and will evaluate the most appropriate market for expanding their business to.