Question

Which part of the marketing mix are advertisers using when they describe the features of a commodity ?

Price
Product
Place
Promotion

Answer 1

The answer is B. Product.

Explanation: This is because, when the features of an item are described, the product is being shown. So, the product is being explained.

Answer 2

The answer is: Promotion.

Step-by-step explanation:

The marketing mix refers to four actions that are involved with marketing strategies: price, product, place and promotion.

In this case, when advertisers describe the features of a commodity, they are involved with the promotion of such commodity. Part of the promotion are all of the supplier's activities to communicate with the market and to promote sales.