Question

What is the stated message in this example? Makeup Ad: A woman is standing in front of a mirror, applying makeup. As she studies her reflection, an announcer says, "Ladies, you never know when you're going to meet Mr. Right! Lovely Lady Makeup is easy to use and goes on wonderfully smooth. With Lovely Lady, it's easy to look your best, each and every day! Lovely Lady Makeup — use it every day. You never know when you might meet the perfect man!" A. Women are judged by how they look. B. Women who wear makeup are guaranteed to find Mr. Right. C. Lovely Lady Makeup is easy to use. D. Women should always wear makeup.

Answer 1

The stated message in the ad is that Lovely Lady Makeup is easy to apply and should be used daily in case of meeting 'Mr. Right'. This reflects enduring sentiments about women's use of cosmetics for societal acceptance, with roots tracing back to ancient literature like Ovid's works. However, times are changing, and the growing use of makeup by men suggests evolving societal norms.

Step-by-step explanation:

The stated message in the makeup ad example is that Lovely Lady Makeup is easy to use and enhances one’s appearance effortlessly. The ad implies that women should always be prepared to look their best in anticipation of meeting 'Mr. Right'. This message reflects broader historical and societal attitudes towards women and cosmetics. From ancient times, as seen in Ovid's work, women have been encouraged to maintain their appearance to be deemed acceptable in society. Although there is a connotation that women are judged by their looks and should always wear makeup, the most direct message stated in the ad is that Lovely Lady Makeup is easy to use and emphasizes its daily application for potential romantic encounters.

Reflecting on the historical context, cosmetics have often been linked to luxury, and scrutiny has been applied to how women have used makeup. This societal pressure and negative views of female cosmetics have evolved, but the underlying implication that women's appearance is closely tied to their societal value persists. Nevertheless, the increasing acceptance of men using makeup suggests that these rigid gender norms are beginning to blur, opening the conversation to a more inclusive understanding of cosmetics in society.

Answer 2

The most direct and clear message in this advertisement example of a make-up is the written presentation on the Ad that: Lovely Lady Makeup is easy to use.

All the other options are what we called implied messages. The only message that is really "present" or written as such n the Ad is the fact that: "Lovely Lady Make-up is easy to use" . Since the message is using those specific words, which is the requirement for a message to be considered stated, it can be taken as the only stated message.

So, to give a final and concrete answer to this question, the stated message in this example of Make-up Ad is:

C. Lovely Lady Make-up is easy to use.